Product launch events are critical to any business, big or small and are designed to create awareness and publicity for a brand / product and to generate buzz ultimately leading to sales.

Strategic event planning and execution can produce a successful launch in the most cost effective manner, something that we at Tantraa, Events agency in Mumbai specialize in.

Some of the key considerations in planning a successful product launch include:

INVITEES: A key consideration in the outcome of a launch is to understand its purpose. Examples include getting media coverage, building awareness in the minds of your consumers, garnering support from industry players or boosting sales. Read More!